Pitterpac are very pleased to announce that they celebrated a very successful, but rather hectic, brand launch at The Baby Show Earls Court this weekend. Doors opened to the public and trade on Friday 26th October, allowing consumers the chance to check out the latest Parent and Baby products to hit the UK market. The Pitterpac stand mirrored the brands sleek and stylish aesthetic, leaving the bags to add a pop of colour to their surroundings.
From day one, Pitterpac were overwhelmed by the enthusiasm and love for every member of the Pitterpac leather changing bag range. Feedback from customers was extremely positive, with The Whitehall leather changing bag being a firm favourite and best seller. Many loved the pop of colour that the mustard colour tone offered and felt it was a perfect accompaniment to their Autumn/Winter range.
The Ettington and The Warwick leather baby bags accompanied The Whitehall down the official Baby Show catwalk every day at 11am, with a roaring endorsement from the audience and a very enthusiastic nod of approval from Sam Shorten, the Baby Show stylist.
Everyone who visited the stand not only fell in love with our fresh and fashionable styling, but also appreciated the fantastic quality of the leather and practical wipe clean, water resistant interior offered in a Pitterpac bag. We even had some child free ladies purchase the bags who wanted to use their Pitterpac bag as a travel accessory instead!
Many parents purchased a second changing mat organiser with their changing bag to keep a spare in the car, to leave with childminders or even as a gift for expectant friends. Our multi-pocketed changing mat was also a huge hit with grandparents, wanting to get organised for when they are in charge of child care. All Pitterpac fans were pleased to hear that the plastic lining of the changing mat is BPA free so there’s no nasty chemicals next to baby’s skin.
We have even gained a number of Celebrity Pitterpac fans who left the show proud owners of a luxury leather Pitterpac Bag.
After talking to Pitterpac fans at the Show about their fashion wants and style needs, are now looking to expand the range with additional colours and new designs so keep your eyes peeled!
Official photos of the weekend and more celebrity Pitterpac gossip to follow tomorrow!